The empty quadrant.
All six capabilities,
in your VPC.
Six capabilities most gateways split across separate products: inbound monetization, agent identity, content for agents, outbound AI governance, in-VPC deployment, and clustering with no database behind it. Cloudflare ships every column and does it well, at Cloudflare’s edge. SBproxy is the only runtime here that ships all six inside your own perimeter.
| Inbound monetization | Agent identity | Content for agents | Outbound AI governance | In-VPC deployment | Clustered without a database | |
|---|---|---|---|---|---|---|
| Cloudflare | Yes | Yes | Yes | Partial | No | No |
| OpenRouter | No | No | No | Partial | No | No |
| AWS | Partial | No | No | Partial | Partial | Partial |
| TollBit / Skyfire / Stripe x402 | Partial | Partial | No | No | No | No |
| Kong / LiteLLM / Envoy AI Gateway | No | Partial | No | Yes | Yes | Partial |
| Helicone / Portkey | No | No | No | Yes | Partial | No |
| Bifrost | No | No | No | Yes | Yes | No |
| Lunar.dev | No | No | No | Partial | Partial | No |
| Apigee | Partial | No | No | No | Partial | Partial |
| SBproxy | Yes | Yes | Yes | Yes | Yes | Yes |
Pick one for the long version.
Cloudflare
Cloudflare ships every column, at Cloudflare’s edge. The empty quadrant is everything Cloudflare does, in your VPC.
OpenRouter
The fastest way to reach every model without signing a single provider contract. You are renting someone else’s keys, and the bill has a percentage on it.
Helicone
Helicone is excellent for LLM observability and AI app teams. It is not a governance gateway, and it is not a gateway for inbound traffic.
Kong AI Gateway
A mature traditional gateway with AI plugins on top. The AI features are paywalled in the enterprise tier and the plugin language is Lua.
LiteLLM
A Python library and proxy for routing across LLM providers. Strong on model coverage. Not a governance gateway. Python attack surface is its own concern.
Portkey
AI gateway with strong feature breadth. No traditional API gateway underneath. No inbound monetization.
Bifrost
A fast Go AI gateway, now part of Maxim AI. Apache 2.0 on the surface, with clustering, guardrails, and governance behind the paid tier.
Lunar.dev
An enterprise MCP gateway and AI control plane, acquired by Boomi in 2026. Good product, and it now ships on an integration platform’s roadmap.
Apigee
Google’s flagship API management product. Mature, expensive, GCP-flavoured. AI features are bolted on and the runtime predates the agent era.
Envoy AI Gateway
OSS L7 proxy with an AI gateway extension. Strong runtime. Inbound monetization, agent identity, and content negotiation are out of scope.
OmniRoute
A free-tier aggregator for coding agents. Brilliant for one developer stretching quotas on a laptop. It is not a traffic layer for a team.
Building it yourself
Pick three of the five capabilities. Now operate it. SBproxy ships all five and runs in your perimeter.
Want to talk
before you install?
The gateway is on GitHub under Apache 2.0 and you can install it right now, so nothing here is gated behind a sales call. Use this form for deployment questions, migration scoping, or anything you would rather not file as a public issue.